This article is sponsored by Disney. Why should you read? Well, moms, because it involves Johnny Depp. And Armie Hammer. And you could win a trip for two to New Mexico just by keeping your eyes open for two attractive men on horses in New Orleans on Saturday! Do we have your attention?
The Lone Ranger
In the movie The Lone Ranger – in theatres July 3, 2013 – a Native American spirit warrior, Tonto (Johnny Depp), recounts the untold tales that transformed John Reid, aka, the Lone Ranger (Armie Hammer), a man of the law, into a legend of justice. The two unlikely heroes must learn to work together and fight against greed and corruption.
Search New Orleans on Saturday, June 22 for Hammer and Depp… and You Could Win A Trip For Two to New Mexico!
Disney took the iconic characters from The Lone Ranger movie and franchise and brought them to life – literally – as a storytelling device for their campaign. Life-size and ultra-realistic statues of the Lone Ranger (Hammer) and Tonto (Depp) riding horseback will be embarking on a journey across the country – kicking off in NYC and ending in LA, just in time for the movie’s premier. They’ll be gracing rooftops, mountaintops and famous landmarks along the way, only staying long enough in each city to be discovered by the locals before they continue their ride westward.
And guess what? They will be HERE in New Orleans on Saturday, June 22! We will be sharing clues with you all on Facebook and Twitter on Saturday, but they could literally be anywhere (between 8:00am and 8:00pm)! Will they turn up at the Audubon Zoo? The French Quarter? Keep your eyes open on Saturday!
The twist is that no one will know where Lone Ranger and Tonto will appear or where they’re going next. Disney is challenging the public through social media to participate in a scavenger hunt to find the physical statues, or to guess their location based on a photo clue.
On Saturday, two clues will be released on The Lone Ranger Ride for Justice tumblr page. The first clue will be a hard clue, and the second, posted later, will be an easier one. Participants are asked to find Lone Ranger and Tonto, take a photo and upload to Instagram or Twitter with hashtag #LRRideforJustice for a chance to win a trip for two to New Mexico. All users must first register the sweepstakes on the tumblr page.
So How Do I Enter?
Step 1: To participate in the Lone Ranger Ride for Justice scavenger hunt, first enter the sweepstakes on The Lone Ranger Ride for Justice tumblr page and be sure to include your Twitter and Instagram handles to track your photo submissions and location guesses.
Step 2: Spot the Lone Ranger and Tonto in New Orleans on Saturday, June 22 by following the clues posted on The Lone Ranger Ride for Justice tumblr page. Tweet or Instagram your photo of the statues with #LRRideforJustice. Remember that New Orleans Moms Blog will share clues, too … so follow along and see if you can find them!
And What Might I Win?
The grand prize is a trip for two to New Mexico provided by Delta Vacations and customized excursions provided by New Mexico True – the ultimate Lone Ranger experience (valued at ~$5,000). The winners will be staying at a beautiful ranch where the cast stayed during filming – it is also the location of a memorable scene in the movie.