Building Your Bra Wardrobe {Sponsored Post & Giveaway by Bra Genie}

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Disclosure: this is a sponsored post from Bra Genie, the fabulous host of our upcoming Moms Night Out on April 3. We are absolutely thrilled to work with them and offer 3 lucky New Orleans Moms Blog readers the chance to win a $25 gift card to the store.

We know that buying bras can be a daunting experience for most women. Think about how you normally buy bras: you head to the store, grab a handful of what you THINK are your sizes, head to the fitting room, try them on, and repeat. If you find a bra that works, it may feel great for the first few weeks, but then it starts wiggling or pinching. Too many women settle for an “okay” fit because they think that’s the best it gets. Bra Genie says NO WAY! At Bra Genie, we are here to help you find your perfect fit! Our fitters are your personal shoppers and are here to make your bra shopping experience painless and fun! A correctly fitted bra will make you look 10 pounds slimmer. It’s an instant difference!

What every woman needs in her lingerie drawer

A wardrobe of at least 3 basic bras…

Fantasie Smoothing 4510You can’t go through life with just one bra! You need at least three bras to rotate, which means you don’t wear your bra more than one day in a row. When you wear a bra for a day, it stretches out and collects sweat and oils from your body. A day of rest lets the elastic recover and shrink back to its ideal size. After two wears, wash it! A minimum of three bras will give you one to wear today, one in your drawer for tomorrow, and one in the laundry to be washed. Basics such as this Smoothing T-shirt style from Fantasie are great under just about anything in your wardrobe.

Pretty bras with matching panties for “Date Night” or just because!

Prima Donna Aurora Blue GelThink about how gorgeous you feel when you have your sexiest dress on and everything all done up. The same goes for your bras. Don’t be afraid of seamed bras or lace, because dark colors or patterns camouflage anything showing under clothes. You’ll be amazed how putting on that pretty bra set can make you feel – even if no one sees it but you, you’ll know how gorgeous you are.

This gorgeous blue Aurora from Prima Donna is made with beautiful floral embroidery all over the cups, like spring flowers!

A great sport bra that minimizes bounce and breast discomfort during exercise but fits like a bra…

Panache SportA properly fitted sport bra reduces bounce by individually encapsulating each breast. A well-made sport will also have moisture-wicking fabric, to pull sweat away from the body and keep you comfortable.

The worldwide best-selling sport bra by Panache Sport is marvelous! It reduces bounce by 83%, has silicone-wrapped underwires and padded straps for comfort, and has a J-hook in the back to allow you to wear it both regular and racerback style. Did we also mention that it comes in fun colors and goes up to an H cup?

A convertible bra that you can also wear strapless…

Fantasie Jana straplessThe main complaint that we hear regarding strapless bras is that they always slide down. Remember, your bra stretches on you a little as you wear it. If you get the correct size, both in the band and the cup, you can wear a strapless for hours and feel lifted and supported! Since most convertible bras come with detachable straps, you can use them to wear with many different styles: racerback, halter, one-shoulder, and strapless. The Jana convertible from Fantasie is both pretty and functional. The lace overlay on the cups is totally smooth and the lower profile works with all your tops and dresses!

A bra-sized bathing suit, with built in underwire and adjustable straps…

Bra Genie SwimwearWe have sexy bikinis, functional tankinis, and one-piece suits that lift the girls! I can’t tell you how often we hear women say that they dread bathing suit shopping. Lots of ladies tell us that they haven’t bought a swimsuit in years. At Bra Genie, swim shopping doesn’t have to be a chore or a negative experience. Most of our swim is bra sized, so they support and lift you just like a bra does. Choose your coverage level – bikini, tankini, one-piece, skirted – and let us help you be comfortable at the pool or the beach this summer! Here are two great styles: the cobalt Freya Cherish bikini, with skirted swim coverup, and the Elomi Swim convertible swim bra and brief swim bottom under a bandeau tankini.

Whether you are someone who has never been fitted before, or someone who has gone through a lot of changes and needs remeasuring, we are here to help every woman look and feel their best. Come by Bra Genie today to see the difference we can make for you!

We are excited to meet New Orleans Moms Blog readers at the Sip N Shop event at our store on April 3rd! To celebrate, we are giving away three $25 gift cards to three lucky readers! Enter below:

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About Jeanne “Genie” Emory

Jeanne - bio picJeanne “Genie” Emory of Bra Genie has been an expert bra fitter for over 10 years! Bra Genie stocks over 10,000 bras in sizes 28-50 AA-KK, the largest inventory in the area. We are located at 2881 Hwy 190 in Mandeville. Give us a call at 985-951-8638 or visit our website for more information.


  1. I bought new bras about 6 mos ago at Dillard’s in the beginning of my pregnancy. Due date is in April and need nursing bras.


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